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Rethinking the startup MVP: Building a competitive product | Linear

linear.app · 2,091 words · saved by 2 readers

Today's Minimum Viable Product (MVP) is about iterating early to build the highest quality competitor to an existing idea, not validating a novel one. This journey involves refining early ideas to compete in an existing market, narrowing the target audience, strategically using a waitlist for feedback, and recognizing indicators of early product-market fit. The minimum viable product, as many founders know it, doesn't reflect the reality of how products get built today. Building something valuable is no longer about validating a novel idea as fast as possible. Instead, the modern MVP exercise is about building a version of an idea that is different from and better than what exists today. Most of us aren’t building for a net-new market. Rather, we’re finding opportunities to improve existing categories. We need an MVP concept that helps founders and product leaders iterate on their early ideas to compete in an existing market. When we started to build our MVP for Linear, we spent a lot

Skip to content → Now Practices Rethinking the startup MVP: Building a competitive product Tuomas Artman · February 28, 2024 Today’s Minimum Viable Product (MVP) is often about building a better version of an idea, not validating a novel one. It’s not good enough to be first with an idea. You have to out-execute from day 1. The minimum viable product, as many founders know it, doesn’t reflect the reality of how products get built today. Building something valuable is no longer about validating a novel idea as fast as possible. Instead, the modern MVP exercise is about building a version of an

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