flâneur

Quick Summary: The Eternal Pursuit of Unhappiness

fs.blog · 635 words · saved by 1 readers

Eight simple virtues of an organization where creativity is pervasive: Courage, Idealism, Curiosity, Playfulness, Candour, Intuition, Free-Spiritedness, and Persistence.

The Eternal Pursuit of Unhappiness is the business philosophy handbook from the marketing, advertising, and PR firm Ogilvy & Mather. The book serves as a roadmap for the desired organizational culture at Ogilvy & Mather and clearly articulates the unique culture they espouse: one focused heavily on creativity. Here is a quick summary. The book outlines eight simple virtues of an organization where creativity is pervasive: Courage Idealism Curiosity Playfulness Candor Intuition Free-Spiritedness Persistence These eight virtues are common to creative people down through the ages.…

saved by

related reading