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Founders: #343 The Eternal Pursuit of Unhappiness: David Ogilvy

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What I learned from reading Eternal Pursuit of Unhappiness: Being Very Good Is No Good,You Have to Be Very, Very, Very, Very, Very Good by David Ogilvy and Ogivly & Mather. ---- Get access to the World’s Most Valuable Notebook for Founders at Founders Notes Some questions other subscribers asked SAGE: I need some unique ideas on how to find new customers. What advice do you have for me? What are some strategies that Cornelius Vanderbilt used against his competitors? How did Edwin Land find new employees to hire? Any unusual sources to find talent? What are the most important leadership lessons from history's greatest entrepreneurs? Can you give me more ideas about how to avoid competition from Peter Thiel? Have any of history's greatest founders regretted selling their company? What is the best way to fire a bad employee? How did Andrew Carnegie know what to focus on? Why was Jay Gould so smart? What was the biggest unlock for Henry Ford? Can you give me a summary of Warren Buffetts best ideas? If Charlie Munger had a top 10 rules for life what do you think those rules would be? What did Charlie Munger say about building durable companies that last? Tell me about Cornelius Vanderbi

[00:00:00] This book is about philosophy. It's about ethos, beliefs, and all those things which gentlemen love to yap about. If it's any consolation, though, this book is also about sex, as it's written primarily to address a rather awkward question. Can a $2 billion gorilla like Ogilvy ever be svelte, sultry, and sexy again? The Ogilvy agency of the 1950s and 1960s was far hotter than WK, CB, these are all these other competitors that they're listing at the time, and the rest of them combined. The question is, can we still be gorgeous now that we're several hundred pounds heavier? The…

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