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The Apple Vision Pro’s Missing Apps – Stratechery by Ben Thompson

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Om Malik has been observing, writing about, and investing in technology for going on three decades; that’s one reason I find his unabashed enthusiasm for the Apple Vision Pro to be notable. Malik wrote on his blog: Apple touts Vision Pro as a new canvas for productivity and a new way to play games. Maybe, maybe not. Just as the Apple Watch is primarily a health-related device that also does other things, including phone calls, text messages, and making payments. Similarly, the primary function for Vision Pro is ‘media’ — especially how we consume it on the go. Give it a few weeks, and more people will come to the same conclusion. In 2019, I wrote an essay about the future of television (screen): With that caveat, I think both, the big (TV) and biggest (movie theater) screens are going to go the way of the DVD. We could replace those with a singular, more personal screen — that will sit on our face. Yes, virtual reality headsets are essentially the television and theaters of the future.

The Apple Vision Pro’s Missing Apps – Stratechery by Ben Thompson Skip to content The Apple Vision Pro’s Missing Apps Monday, January 22, 2024 This Article is available as a video essay on YouTube Om Malik has been observing, writing about, and investing in technology for going on three decades; that’s one reason I find his unabashed enthusiasm for the Apple Vision Pro to be notable. Malik wrote on his blog : Apple touts Vision Pro as a new canvas for productivity and a new way to play games. Maybe, maybe not. Just as the Apple Watch is primarily a health-related device

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