flâneur

Joyce Chang

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on the atlas — 9

highlights — 3

  • “Who do you know that would like this product? What are they like?”
    My favorite usability testing question | by Chris Gallello | Medium
  • Users – Who are the users? Who do you target? User needs – What are the problems that you want to solve through the product? Product goals – What do we want to achieve? Be specific (for example, get subscribers or increase the number of people successfully completing the onboarding process)
    Four methods to align your UX strategy with your business goals
  • Baseline research gathers what we already know. Researchers and even product team members can do a literature review, interview sales teams, talk to other researchers, and learn more about the competitors. It’s important to collect all the research in one place and highlight overall research findings to provide guidance for the upcoming foundational studies. Another great thing to do is to learn about all the channels that are collecting any user/customer feedback (e.g. emails, phone calls, app ratings, and reviews). Ideally, find a way to aggregate various different feedback to generate a col…
    Summer Kim on the best ways to approach user research - MiroBlog | A blog by Miro