Summer Kim on the best ways to approach user research - MiroBlog | A blog by Miro

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Summer Kim on the best ways to approach user research | MiroBlog Search for: All posts Summer Kim on the best ways to approach user research Anna Savina, Contributing Writer | Summer Kim, Head of User Research at WhatsApp December 19, 2018 User research plays a critical function when you are building tech products and services. This practice helps teams understand the user’s perspective, including their unmet needs, delights, and pain points, but also how they connect to the brand and product in an emotional way. User researchers also serve as a bridge between customers or users and the produc

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