From Memo to Movement: Shopify’s Cultural Adoption of AI | First Round
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The non-obvious insights, tactics and workflows Shopify used to bring an ambitious memo to life.
When Shopify co-founder and CEO Tobi Lütke publicly released an internal memo declaring reflexive AI usage a baseline expectation at Shopify, the format became a genre — Box, Fiverr and even the Prime Minister of Canada quickly shared their own versions externally, while many more companies did so internally. We wanted to find out what happened inside the company after Lütke hit send. As it turns out, Shopify’s internal response had been years in the making. The memo certainly accelerated things, but the company had already been an early and eager AI adopter. Shopify’s VP & Head of…
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