The One Right Way to Talk About Your Competitor
forbes.com · 1,089 words · saved by 1 readers
Eventually, you are going to be asked about your competition. How will you answer? Anthony Iannarino details the only acceptable response.
Business The One Right Way to Talk About Your Competitor By Aian Narino , Forbes Books Author. for ForbesSpeakers MemberVoice AUTHOR POST Expertise and opinions of authors published by ForbesBooks. Imprint operated under license. | Paid Program Nov 05, 2018, 10:16am EST Nov 05, 2018, 10:16am EST In many cases, sales is a zero-sum game. For one salesperson and their company to win a client’s business, other salespeople and their companies necessarily lose that same business. In some cases, winning is something near permanent, with the winner retaining the client for years—or decades. When the s
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