Becoming GoTo: Framing Analysis of Big Tech Corporate Merger in Indonesia | Atlantis Press
News coverage in the media plays an important role in determining the success of companies’ mergers and acquisitions and the resulting company’s corporate image. To achieve a desirable merger, companies must follow certain procedures including media strategy. This study aims to analyse the strategy of merger of two big tech companies in Indonesia, namely...
Proceedings of the 1st International Conference on Research in Communication and Media (ICORCOM 2021) 1st International Conference on Research in Communication and Media (ICORCOM 2021) 📍Tangerang Selatan, Indonesia🗓️ 25 August 2021 Authors Dwinarko1, Wichitra Yasya1, * 1Universitas Bhayangkara, Jakarta, Indonesia Corresponding Author Wichitra Yasya Available Online 18 April 2023. DOI10.2991/978-2-38476-016-9_18How to use a DOI?Keywordsstrategy; start-up; corporate merger; framingAbstract News coverage in the media plays an important role in determining the success of companies’…
saved by
related reading
- Analysing effective social media communication in higher education institutionsideas.repec.org
- To Get Good, Go After The Metagame - Commoncogcommoncog.com
- Go-Get-Em: How Gojek Attracted Talent in Indiathehardcopy.co
- Growth+Sales: The New Era of Enterprise Go-to-Market | Andreessen Horowitza16z.com
- When Companies Forget Who They Are | Yale School of Managementsom.yale.edu
- Exit To Community - NOEMAnoemamag.com
- Enhancing Consumer Online Purchase Intention Through Gamification in China: Perspective of Cognitive Evaluation Theoryncbi.nlm.nih.gov
- International Journal of Current Science Research and Reviewijcsrr.org
- A Multimodal Discourse Analysis of Indonesian Beauty Product Advertisement Featuring Korean Celebrity on Instagram Postejournal.unesa.ac.id
- TIKTOK AND THE “ALGORITHMIZED SELF”: A NEW MODEL OF ONLINE INTERACTIONspir.aoir.org
- Antitrust in the Digital Age: A Tale of Two Agencies - American Affairs Journalamericanaffairsjournal.org
- w29743.pdfnber.org