Qualitative or Quantitative but always Analytical — Camille Fournier
I did a panel at Etsy's engineering leadership offsite today, which was amusing. One of the topics of the panel was: Challenges of balancing data-light product bets vs purely data driven incremental improvements. All three of the panelists agreed, although each of us phrased it a different w
I did a panel at Etsy's engineering leadership offsite today, which was amusing. One of the topics of the panel was: Challenges of balancing data-light product bets vs purely data driven incremental improvements. All three of the panelists agreed, although each of us phrased it a different way. The first panelist ( Dan McKinley ) spoke about the need, even for products that are not purely A/B test driven, to drill down on the goals and try to find something to measure about how a project will actually achieve a goal. If the project is part of a larger goal to increase revenue by 25% this year,
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