How to identify your ideal customer profile (ICP)

Part three of my seven-part series on kickstarting and scaling a B2B business

How to identify your ideal customer profile (ICP) Part three of my seven-part series on kickstarting and scaling a B2B business Lenny Rachitsky Aug 29, 2023 ∙ Paid 247 3 19 Share 👋 Hey, I’m Lenny and welcome to a 🔒 subscriber-only edition 🔒 of my weekly newsletter. Each week I tackle reader questions about building product, driving growth, and accelerating your career. Subscribe Welcome to part three of our series on how to kickstart and scale a B2B business: Part 1: How to come up with a great B2B startup idea Part 2: How to validate your idea Part 3: How to identify your ICP ← This post P

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