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Figma on Figma: Our Latest Brand Refresh | Figma Blog

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Figma’s visual identity has gotten a bold refresh. From playful primitives to a vibrant new palette, we’re unveiling our latest brand evolution—one that speaks to all product builders. Over the past decade, Figma has grown from a tool primarily for designers to an ecosystem supporting developers, product managers, and entire product teams. As we’ve expanded beyond our singular design focus, we recognized the need to move past a visual language rooted in vector vernacular—the static cursors and heavy black outlines that defined our brand for the past five years. We wanted our new identity to reflect the many hands involved in crafting the journey from imagination to reality. We partnered with Grilli Type to create Figma Sans, an opinionated grotesque. In addition to Figma Sans, our brand includes three other fonts: Figma Condensed, Figma Mono, and Figma Hand by OH no Type. We focused our refreshed brand around four key foundations: Through these elements, we’ve created a visual language

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