Reimagining Social Media from the Margins
by Vaishali Soni The Promise We Logged Into Advertising. Agenda. Anxiety. Brainrot. Diabolical. Doomscrolling. Echo chambers. Polarising. Unavoidable. Voice. In 2025, we organised multi-city consultations across India — Goa, Bangalore, Mumbai, Delhi, and Hyderabad — with women, gender-diverse people, sex workers, people with disabilities, designers, technologists, and researchers to reimagine social media.
by Vaishali Soni The Promise We Logged Into Advertising. Agenda. Anxiety. Brainrot. Diabolical. Doomscrolling. Echo chambers. Polarising. Unavoidable. Voice. In 2025, Point of View in collaboration with Quicksand organised multi-city consultations across India — Goa, Bangalore, Mumbai, Delhi, and Hyderabad — with women, gender-diverse people, sex workers, people with disabilities, designers, technologists, and researchers to reimagine social media. These are the words that surfaced repeatedly. Some weigh heavier than others—unavoidable, anxiety, agenda, echo chambers, polarising. And somewhere
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