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Crosby: The Inner Workings of a Neofirm — New Ontologies

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Selling outputs instead of hours

John Sarihan (left) and Ryan Daniels (right), CTO and CEO of Crosby If you think law is a matter of binary right and wrong answers, you haven’t spent enough time with great lawyers. Law, as I came to see in my two weeks immersed with Crosby, is not an airless sect of transcendent values. It is an arena of taste and judgment. As an outsider to the legal world, shadowing at Crosby meant learning an entirely new vocabulary. I perched in a corner of the company’s largest conference room, packed and uncommonly quiet. The “time trials” were about to begin: Crosby’s internal contests where…

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