5 Questions With Brad Montague - Brené Brown
Kid President’s first pep talk caught on like wildfire, much to your astonishment. What did you intend when you made it? Kid President was a creative experiment I’d started with my young brother-in-law. Creating the videos had been a fun way for us to spend time together and share encouraging things with people online. I’d already made several Kid President videos but decided to make this “pep talk” a little more personal. At the time, my wife and I had just welcomed our first child into the world. This newborn was perfect, but our sleep schedules were not. We were exhausted. We were scared. I was struggling with insecurities about being a good-enough parent. Uncertainty seemed to be around every corner. A tree had fallen on our house. I needed a pep talk! So I wrote one. It quickly picked up millions of views. Within a few days, we were on major news shows, people were re-creating the video in different languages, and it was a runaway train. I was simultaneously baffled and awed by it
Montague Workshop, which Brad Montague founded with his wife, Kristi, strives to “joyfully rebel against the way things are and attempt to create the world as it should be.” And its output — videos; popular books for kids (and, to be fair, “former kids,” as Brad refers to adults); and their weekly newsletter, “The Enthusiast”— has done just that. This is especially true of Brad’s Kid President series, featuring a bright-eyed then 9-year-old “Kid President” in a suit and red tie. Robby Novak, Brad’s brother-in-law, played the Kid President, and the series offered up pep talks on everything from
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