IMG_0416 - ben-mini
Between 2009 and 2012, Apple iPhones and iPod Touches included a feature called “Send to YouTube” that allowed users to upload videos directly to YouTube from the Photos app.
Between 2009 and 2012, Apple iPhones and iPod Touches included a feature called “Send to YouTube” that allowed users to upload videos directly to YouTube from the Photos app. The feature worked… really well. In fact, YouTube reported a 1700% increase in total video uploads during the first half of 2009- crediting that growth to its strong integrative ties to Apple and social networks. However, this two-click upload feature was short-lived when Apple severed ties with YouTube by removing its homegrown app in 2012. While Send to YouTube can be thoroughly analyzed as a milestone on the…
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