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The B2B Education Frontier: Unlocking the Hidden Potential of Corporate Training

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Courses, social media, blog posts, videos – these have been my daily tools of the trade in developing the Building a Second Brain (BASB) ecosystem. Yet I’ve recently been haunted by the feeling that we’re still barely scratching the surface – that after almost a decade spent translating my methodology into every medium I can think of (even a bestselling book), we’ve not yet reached even 1% of the people who could most benefit from it. That haunting suspicion led me to spend much of the past year researching and investigating what it would look like to radically expand our footprint and spread my message much further and wider. I’ve had dozens of conversations with experienced leaders and entrepreneurs who have built sizable businesses, changed how companies operate around the world, and impacted millions with their ideas. Those conversations have led me inexorably to one destination: business-to-business (or B2B) education, also known as “corporate training” and adjacent business model

The B2B Education Frontier: Unlocking the Hidden Potential of Corporate Training Skip to content The B2B Education Frontier: Unlocking the Hidden Potential of Corporate Training BY Tiago Forte PUBLISHED February 26, 2024 UPDATED February 26, 2024 Est. reading time: 17 min For 10 years, I’ve been immersed in the world of online education. Courses, social media, blog posts, videos – these have been my daily tools of the trade in developing the Building a Second Brain (BASB) ecosystem. Yet I’ve recently been haunted by the feeling that we’re still barely scratching the surface – that after almost

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