Trust and Platform Disintermediation - Platform Papers
How building trust in online platforms can help users but may harm intermediaries This blog is written by Grace Gu and Feng Zhu Intermediaries are everywhere in our economy: brokers in the finance and insurance …
How building trust in online platforms can help users but may harm intermediaries This blog is written by Grace Gu and Feng Zhu Intermediaries are everywhere in our economy: brokers in the finance and insurance industries, headhunters in the labor market, distributors in retail, housing agents in real estate, and online platforms in the information technology industry, just to name a few. In 2010, intermediaries contributed an estimated 34% of the US gross domestic product. [1] However, all intermediaries face the risk of disintermediation, in which two sides circumvent the intermediary to tra
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