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Marin.Istvanic on X: "Facebook Ad Tip: A thumbnail can either make or break your ad After testing 100s of thumbnails, I’ve found these 3 winning styles that always work and are favored by FB & users Let's break why [examples included] https://t.co/zC1b6M6v3Q" / X

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To view keyboard shortcuts, press question mark View keyboard shortcuts Home Explore Notifications Messages Lists Bookmarks Communities Premium Profile More Post Duy Pham @phamisnothere Post See new posts Conversation Marin.Istvanic @IstvanicMarin · Sep 26 1) Close-up face Similar to the hook of the ad, a close-up of a face works amazingly well as a thumbnail as well I guess people are more drawn to the ad when they see another person’s face I also found out it helps when you use a person/user that’s actually your target persona 1 14 2,648 Marin.Istvanic @IstvanicMarin · Sep 26 2) Pain points with an X sign Using an X sign, or checkmark worked great for us as a static, so we started testing it on the thumbnail Oh boy, was that a good decision Combining it with a problem your target audience has is a match made in heaven 1 12 2,292 Marin.Istvanic @IstvanicMarin · Sep 26 Other variations that work here are: - split-screen (problem on the left with an X sign, solution on the right w

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