Intro · Four Myths of Bundling
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What everyone tends to get wrong about bundling
Four Myths of Bundling Skip to content Four Myths of Bundling Intro Myth 1 Myth 2 Myth 3 Myth 4 Future More Share Explore FOUR MYTHS OF BUNDLING by Shishir Mehrotra Background : Isn't bundling a bad thing? Over the past decade, my opinions on paid subscriptions and bundling have changed 180 degrees. And I’ve come to realize that some of my previous misconceptions are fairly commonplace. This doc is a discussion of 4 myths that I’ve heard regularly... and the 4 theses I would replace them with. But first, a bit of background on my journey. Before founding Coda, I spent a number of years
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