Founders: #293: Ray Kroc (The Making of McDonald's)

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What I learned from rereading Grinding It Out: The Making of McDonald's by Ray Kroc. ---- Get access to the World’s Most Valuable Notebook for Founders at Founders Notes ---- Follow Founders Podcast on YouTube ---- Follow one of my favorite podcasts Invest Like The Best ! [2:00] I have always believed that each man makes his own happiness and is responsible for his own problems. [4:00] I was fascinated by the simplicity and effectiveness of the system they described that night.Each step in producing the limited menu was stripped down to its essence and accomplished with a minimum of effort. [5:00] When I flew back to Chicago that fateful day in 1954, I had a freshly signed contract with the McDonald brothers in my briefcase. I was a battle-scarred veteran of the business wars, but I was still eager to go into action. I was 52 years old. I had diabetes and incipient arthritis. I had lost my gall bladder and most of my thyroid gland in earlier campaigns. But I was convinced that the best was ahead of me. [6:00] It’s not what you do it’s how you do it: Ralph Lauren: The Man Behind the Mystique by Jeffrey Trachtenberg. (Founders #288) Hard Drive: Bill Gates and the Making of the Micros

[00:00:00] I have always believed that each man makes his own happiness and is responsible for his own problems. It is a simple philosophy. I find that it functions as well for me now that I'm a multi-millionaire as it did when I was selling paper cups for $35 a week and playing the piano part-time to support my wife and baby daughter. It follows that a man must take advantage of any opportunity that comes along, and I have always done that, too. After 17 years of selling paper cups, I saw opportunity appear in the form of a milkshake machine called the [00:00:32] multi-mixer and I grabbed…

Founders: #293: Ray Kroc (The Making of McDonald's)

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