Founders: #293: Ray Kroc (The Making of McDonald's)
What I learned from rereading Grinding It Out: The Making of McDonald's by Ray Kroc. ---- Get access to the World’s Most Valuable Notebook for Founders at Founders Notes ---- Follow Founders Podcast on YouTube ---- Follow one of my favorite podcasts Invest Like The Best ! [2:00] I have always believed that each man makes his own happiness and is responsible for his own problems. [4:00] I was fascinated by the simplicity and effectiveness of the system they described that night.Each step in producing the limited menu was stripped down to its essence and accomplished with a minimum of effort. [5:00] When I flew back to Chicago that fateful day in 1954, I had a freshly signed contract with the McDonald brothers in my briefcase. I was a battle-scarred veteran of the business wars, but I was still eager to go into action. I was 52 years old. I had diabetes and incipient arthritis. I had lost my gall bladder and most of my thyroid gland in earlier campaigns. But I was convinced that the best was ahead of me. [6:00] It’s not what you do it’s how you do it: Ralph Lauren: The Man Behind the Mystique by Jeffrey Trachtenberg. (Founders #288) Hard Drive: Bill Gates and the Making of the Micros
[00:00:00] I have always believed that each man makes his own happiness and is responsible for his own problems. It is a simple philosophy. I find that it functions as well for me now that I'm a multi-millionaire as it did when I was selling paper cups for $35 a week and playing the piano part-time to support my wife and baby daughter. It follows that a man must take advantage of any opportunity that comes along, and I have always done that, too. After 17 years of selling paper cups, I saw opportunity appear in the form of a milkshake machine called the [00:00:32] multi-mixer and I grabbed…
related reading
- Founders: #7 Grinding It Out: The Making of McDonald'spodscripts.co
- Who Knew by Barry Drillerblas.com
- The Founder Movie: The Biggest Lesson About The Value Of The Brandyoutube.com
- Founders: #231 William Rosenberg (Founder of Dunkin Donuts)podscripts.co
- Founders: #358 I had dinner with John Mackey, Founder of Whole Foodspodscripts.co
- Founders: #366 Mr. Beast Leaked Memopod.wave.co
- Founders: #288 Ralph Laurenpod.wave.co
- Founders: #405 How Rockefeller Workedpod.wave.co
- Founders: #338 Monty Moncrief Texas Oil Billionairepodscripts.co
- Founders: #330 Les Schwab (Charlie Munger recommended this book)pod.wave.co
- Founders: #383 Todd Graves and his $10 Billion Chicken Finger Dreampod.wave.co
- Founders: #327 Ted Turnerpodscripts.co