Migadu Email
Google pours millions into development of their email service called Gmail. Its operating costs are insanely high. Yet, the service is offered free of charge to billions of users. Gmail is not even a Freemium service. It does not have a paid tier with which it compensates the free tier. Even if it did, we have learned through our own experience here at Migadu that free email services do not work without a catch. We offered free email services between 2015 and 2020 to more than 200.000 email accounts. The free tier was responsible for more than 80% of our costs, both in infrastructure as well in support. This has led to sunsetting the free tier in October 2020. On the other hand, Gmail offers its free service to billions of users worldwide. Where is the catch? The financial benefit Google rip out of email data is a multitude higher than the total cost of Gmail ownership. Considering the scale of the operation, that is a very scary statement. Google is an ad-tech company and their core o
No Such Thing as Free Google pours millions into development of their email service called Gmail. Its operating costs are insanely high. Yet, the service is offered free of charge to billions of users. Gmail is not even a Freemium service. It does not have a paid tier with which it compensates the free tier. Even if it did, we have learned through our own experience here at Migadu that free email services do not work without a catch. We offered free email services between 2015 and 2020 to more than 200.000 email accounts. The free tier was responsible for more than 80% of our costs, both in in
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