guillaumehuin on Twitter: "I have received so many questions about the Grimace Trend and how McDonald's handled it. I shared on LinkedIn but here is an insider view from the social media team of what happened : - if you think we planted the grimace shake trend, thank you. So much. But you think way too… https://t.co/dMjxSu9jkD" / X
“I have received so many questions about the Grimace Trend and how McDonald's handled it. I shared on LinkedIn but here is an insider view from the social media team of what happened : - if you think we planted the grimace shake trend, thank you. So much. But you think way too…”
I have received so many questions about the Grimace Trend and how McDonald's handled it. I shared on LinkedIn but here is an insider view from the social media team of what happened : - if you think we planted the grimace shake trend, thank you. So much. But you think way too highly of us. This was a level of genius creativity and organic fun that I could never dream about or plan for - it was all from the fans, and the fans only, and the initial spark came from Austin Frazier. Our "only responsibility" in helping the trend happen was giving the "tools" to play with, reintroducing Grimace,…
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