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How today's fastest growing B2B businesses found their first ten customers

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Lessons from Figma, Stripe, Airtable, Shopify, Plaid, and many more

Hello, and welcome to a free monthly edition of my weekly newsletter. I’m Lenny and each week I tackle reader questions about product, growth, and working with humans, and anything else that’s stressing you out at the office 🤜🤛 P.S. Don’t miss the follow-up to this post: How today's fastest-growing B2B startups turned their early users into paying customers “In the early days of Figma, we talked with practically every designer we knew. In search of more feedback, we turned to Twitter which I realized we could use to determine the most influential designers. After getting the data, I…

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