How today's fastest growing B2B businesses found their first ten customers

Lessons from Figma, Stripe, Airtable, Shopify, Plaid, and many more

Hello, and welcome to a free monthly edition of my weekly newsletter. I’m Lenny and each week I tackle reader questions about product, growth, and working with humans, and anything else that’s stressing you out at the office 🤜🤛 P.S. Don’t miss the follow-up to this post: How today's fastest-growing B2B startups turned their early users into paying customers “In the early days of Figma, we talked with practically every designer we knew. In search of more feedback, we turned to Twitter which I realized we could use to determine the most influential designers. After getting the data, I…

saved by

• Hayden Kress

related reading

• How the most successful B2B startups came up with their original idealennysnewsletter.com
• A guide for finding product-market fit in B2Blennysnewsletter.com
• How to validate your B2B startup idea - by Lenny Rachitskylennysnewsletter.com
• How to identify your ideal customer profile (ICP)lennysnewsletter.com
• How to win your first 10 B2B customers - by Lenny Rachitskylennysnewsletter.com
• How to kickstart and scale a consumer businesslennysnewsletter.com
• A guide for finding product-market fit in B2Blennysnewsletter.com
• How the most successful B2B startups came up with their original idealennysnewsletter.com
• How the most successful B2B startups came up with their original idealennysnewsletter.com
• How the biggest consumer apps got their first 1,000 userslennysnewsletter.com
• How to validate your B2B startup idealennysnewsletter.com
• 10 things I learned from 10 years at Figmaclairebutler.substack.com