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UX/UI design case study: a strategic vision for an automotive app

interface-design.co.uk · 2,087 words · saved by 1 readers

OLX is the world's leading classifieds market place. In the automotive vertical millions of users buy and sell cars, bikes and parts. OLX discovered that the user experience on the automotive app and mobile web were unsatisfactory. They hired us an external UX/UI consultant to create a long term design vision for their in-house design team. We worked on the UX and UI design of selected modules. By creating UX concepts and UI designs we got to the point where we equipped their design team with a fully functional design system. UX Design UX Flow Prototyping Concept Design Interaction Design UI Design - Design System Design Validation Quality Assurance Two designers and the project manager visited OLX in Lisbon for a 3-day workshop. We dived deep into the user research results they had accumulated, marketing insights and their design team’s previous attempts at solving the problem. We were able to speak to the various stakeholders and to departments in different countries where the automo

UX/UI design case study: a strategic vision for an automotive app UX and UI design for multi country automotive products Clarity for complex automotive user journeys Automotive Mobile App Europe CLIENT OLX GROUP Ltd. LOCATION Lisbon, Portugal TEAM UX designer, UI designer, interaction designer, project manager, product owner, software architect WEBSITE olx.com OLX operates one of the largest classified ads platforms in Central and Eastern Europe, with millions of people using the automotive marketplace to browse and list cars, motorcycles and parts on native apps and mobile web. The automotive

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