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A better future for news

on.substack.com · 2,257 words · saved by 2 readers

Why we’re building Substack

News & Views A better future for news Why we’re building Substack Chris Best and Hamish McKenzie Jul 18, 2017 264 14 14 Share In September 1833, Benjamin Day, the 23-year-old son of a hatter, put the New York Sun on sale for a sixth of the price of its competitors. The sensationalism-stuffed Sun, selling for a penny an issue, quickly became the most-read newspaper in America. The key to its low price and popularity was a business model innovation that would change the news industry forever: advertising. The ad-supported model would undergird a golden age of newspapers that lasted 180 years. Th

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