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Primary Care Innovation Doesn't Work – Here's Why

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Investors have deployed over $100b into digital health since 2010. But not a single generational company has come of it. Almost every industry has birthed a $100 billion company, but digital health. Over the next several weeks, I’m going to unpack why. This week I’ll start by breaking down the challenges with tech-enabled primary care. Many of the world’s smartest companies are trying to own primary care – Amazon, CVS, and Walmart, to name a few. The idea is that once you own primary care you can control downstream health expenditures. At the same time, many individuals are wanting to improve primary care. I’ve had at least 10 friends tell me they want to start a company in the space. So this article is also for them, and anyone else exploring primary care as a business. Today, I’ll summarise the challenges with the four models of primary care ‘innovation’: Virtual & hybrid fee-for-service care, which was not economical, leading to Membership-based direct primary care, which was too ex

Primary Care Innovation Doesn't Work – Here's Why 0 Healthy Debate by Max Marchione Posts Primary Care Innovation Doesn't Work – Here's Why Primary Care Innovation Doesn't Work – Here's Why Read this before investing in or building a primary care company. Max Marchione August 07, 2023 Prelude Investors have deployed over $100b into digital health since 2010. But not a single generational company has come of it. Almost every industry has birthed a $100 billion company, but digital health. Over the next several weeks, I’m going to unpack why. This week I’ll start by breaking down the challenges

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