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The Longevity Land Grab | Will Ventures

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VCs are rushing to fund consumer longevity startups. We explore who will build the category-defining longevity platform, and we share our investment criteria for the space.

PART 1: The longevity gold rush The longevity space is having a moment. Personalities like Bryan Johnson are breaking into the mainstream. Startups like Function Health are normalizing $500/year preventative blood tests. And VCs are piling into the category; last year, investment in longevity tech doubled to $8.5 billion . But lately we’ve noticed a trend that’s pretty unusual for a buzzy Silicon Valley category: Longevity’s early winners are launching brand-new offerings through M&A and partnerships. Function Health, the blood testing platform, added an MRI offering by acquiring Ezra . Oura R

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