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不能再「吮指回味」！肯德基如何靠三大行銷策略，突破疫情窘境、銷售漲逾10億美元？｜數位時代 BusinessNext

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去年爆發的疫情讓各行各業都受到重創，其中肯德基更為了防疫，喪失本來的品牌口號。但肯德基是如何利用危機，把品牌再次打入人們心中的？

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