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Business Model Jujutsu - AVC

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The big moment in the history of TACODA (a company we invested in early this decade that was sold to AOL in 2007) was when they went from charging customers to paying customers. I was reminded of that yesterday when Paul Forster, the CEO of Indeed, said this at our portfolio summit yesterday: We tried […]

Business Model Jujutsu - AVC Search Submit Oct 9, 2009 Business Model Jujutsu The big moment in the history of TACODA (a company we invested in early this decade that was sold to AOL in 2007) was when they went from charging customers to paying customers. I was reminded of that yesterday when Paul Forster, the CEO of Indeed , said this at our portfolio summit yesterday: We tried charging for our API without much success.  Then we paid developers to use it and it took off. It is such an interesting move to make on the market. In the case of TACODA, they initially built a powerful behavior

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