Thao Trinh Nguyen Thanh
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on the atlas — 6
- Vietnam’s Coffee Shop Market: A Growing Hub for Socializing, Work and Relaxation”?1 savers
- Coffee's Fourth Wave: What it means for retail and foodservice coffee brands | Mintel1 savers
- The Gen Z Mindset Is Changing Coffee1 savers
- Health Benefits of Drinking Iced Coffee Year Round - AskMen1 savers
- Coffee Insights: Iced Coffee Versus Hot Coffee Statistics1 savers
- Curius / Onboarding2621 savers
highlights — 12
Fourth-wave coffee may represent a backlash to the overly craft (borderline pretentious) nature of third-wave coffee. Quality will certainly remain important to consumers, and coffee enthusiasts will still treat themselves to pour-over coffee, however, expect to see more brands take a less serious approach to coffee.
Coffee's Fourth Wave: What it means for retail and foodservice coffee brands | Mintelfourth-wave coffee innovation will center around the home
Coffee's Fourth Wave: What it means for retail and foodservice coffee brands | MintelPremium home-crafted coffee drinks
Coffee's Fourth Wave: What it means for retail and foodservice coffee brands | Mintel“Fourth Wave” of coffee consumption
The Gen Z Mindset Is Changing Coffeeconsumers currently aged 18-24 first start drinking coffee at an average age of 15
The Gen Z Mindset Is Changing CoffeeDrinking coffee was once considered an emblem of adulthood, favored by exam-cramming college students or young adults as they entered the “real world”
The Gen Z Mindset Is Changing CoffeeThe ice helps dilute the bitterness and reduce the intensity of the flavor without removing any of the caffeine
Health Benefits of Drinking Iced Coffee Year Round - AskMenAside from the refreshing and thirst quenching capabilities of iced coffee, a lot of people drink it for that sweet caffeine kick that helps them function properly and instantly be in a better mood in the morning or at work
Health Benefits of Drinking Iced Coffee Year Round - AskMenGen Z adults are the most likely to prefer iced coffee (60%)
Coffee Insights: Iced Coffee Versus Hot Coffee StatisticsNearly three-fourths (72%) of those coffee drinkers prefer their coffee fix to be hot rather than iced
Coffee Insights: Iced Coffee Versus Hot Coffee Statistics85% of adults are coffee drinkers
Coffee Insights: Iced Coffee Versus Hot Coffee StatisticsThe subject that interests him, he’s read newspapers, biographies, trade press
Curius / Onboarding