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Intel’s Near Death Moment: Switching from Memories to Microprocessors - Commoncog Case Library

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The legendary transition: how Intel’s culture, its leadership, and its technology saved them from near certain death.

This case tells the story of Intel’s transition from memories to microprocessors — the event that cemented Andy Grove’s reputation as the most respected CEO in Silicon Valley. Intel was founded in 1968. It was started by two alumni of Fairchild Semiconductor: Gordon Moore (of Moore’s Law fame) and Robert Noyce, with the backing of legendary tech investor Arthur Rock. Andy Grove joined on the day of incorporation as one of Intel’s first employees. Decades later, Grove writes, in Only the Paranoid Survive: Every start-up has some kind of a core idea. Ours was simple. Semiconductor…

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