The Life and Grind of the Buddha - by Trailheads
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How One Prince 10x'd His Pipeline and Disrupted the Entire Suffering Vertical
Every year I re-read Old Path White Clouds and its source material. It’s the story of the Buddha’s life. Every year something different stands out. This year I noticed that Siddhartha Gautama — the Buddha — was running the most sophisticated GTM motion in the history of civilization. I know this sounds unhinged. It is unhinged. Our guy is a prince. Silver spoon. Corner office in the palace. Clear succession plan. His dad the king has him on the CEO track — attend the meetings, smile at the donors, marry the right girl, inherit the kingdom. It’s the 500 BC equivalent of “my son works at…
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