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How to accelerate growth by focusing on the features you already have

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👋 Hey, I’m Lenny and welcome to a 🔒 subscriber-only edition 🔒 of my weekly newsletter. Each week I tackle reader questions about building product, driving growth, and accelerating your career. Subscribed P.S. Check out my PM recruiting service (helping you hire Sr. PMs and VPs), Lennybot (an AI chatbot trained on my newsletter posts, podcast interviews, and more), and my swag store (great gifts for your favorite PM, or yourself!). Everyone gets excited about launching new features, but in my experience, most of a company’s growth comes from the less glamorous stuff: incremental and consistent optimization of the core product. Of course, you need to add new features and business lines over time, but there’s a lot of hate for micro-optimization product work, and I’m here to tell you that this work is important—maybe the most important. Every major tech company, including Facebook, Amazon, Netflix, Airbnb, LinkedIn, Uber, TikTok, and—as we’ve seen in recent newsletter issues—Duolingo,

How to accelerate growth by focusing on the features you already have Introducing the ARIA framework Ken Rudin Apr 16, 2024 ∙ Paid 233 19 21 Share 👋 Hey, I’m Lenny and welcome to a 🔒 subscriber-only edition 🔒 of my weekly newsletter. Each week I tackle reader questions about building product, driving growth, and accelerating your career. Subscribe P.S. Check out my PM recruiting service (helping you hire Sr. PMs and VPs), Lennybot (an AI chatbot trained on my newsletter posts, podcast interviews, and more), and my swag store (great gifts for your favorite PM, or yourself!). Everyone gets ex

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