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How the movie industry uses virtual reality

vr-sync.com · 351 words · saved by 1 readers

For a long time virtual reality was a popular subject in fiction. Even now the concept of VR tickles the imagination. Just look at the recent Spielberg Movie “Ready Player One” to see how Hollywood depicts virtual reality technology. But the most exciting things concerning VR in Hollywood isn’t what’s on the screen, it’s how professionals use it to create movie magic. This is how the movie industry uses virtual reality. The concept of virtual reality has been used for decades in Hollywood. The mostly forgotten 1983 movie “Brainstorm” featured a weird-looking helmed used to sync VR headsets in order to view the thoughts of people wearing the device. The most (in)famous example is probably “The Lawnmower Man” which took a short Stephen King story to create a virtual environment that was colorful, baffling and by 2020 standards extremely dated. “Disclosure” starring Michael Douglas, “Johnny Mnemonic” starring Keanu Reeves and the David Cronenberg ‘body horror’ flick “eXistenZ” all feature

360 movie tie-ins With hundreds of millions spent on the production of movies and even more on marketing, all possibilities of extra revenue are explored. The VOID, one of the most popular VR Arcades worldwide, made a deal to incorporate the famous Ghostbusters characters into their immersive and interactive playground. The player becomes part of the crew and dons a (virtual) Ghostbusters suit and a controller that closely resembles a real proton pack. This is a particularly interesting way of using existing properties to enhance VR experiences. It allows for more immersive presentations…

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