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K-Pop being inspired by Black culture isn’t new - JoySauce.com

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As K-pop groups are finding inspiration in Y2K era R&B groups, the genre’s history of being inspired by Black culture isn’t new.

Watching K-Pop videos these days feels like a bit of a throwback, at least to anyone born before the mid-2000s. One only needs to look as far as the girl group NewJeans to see how the early ’00s have influenced their style and sound. The charming quintet came onto the scene last July with the surprise release of their debut single “Attention” on YouTube, with no prior promotion or revealing of the members’ identities. The song quickly went viral, garnering more than 1.3 million views in less than 24 hours. And it’s not hard to see why “Attention” became an instant hit. The song begins with…

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