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Founders: #351 The Founder of Rolex: Hans Wilsdorf

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What I learned from reading about Hans Wilsdorf and the founding of Rolex. ---- Build relationships at the Founders Conference on July 29th-July 31st in Scotts Valley, California ---- "Learning from history is a form of leverage." — Charlie Munger. Founders Notes gives you the superpower to learn from history's greatest entrepreneurs on demand. Get access to Founders Notes here. You can search all my notes and highlights from every book I've ever read for the podcast. You can also ask SAGE any question and SAGE will read all my notes, highlights, and every transcript from every episode for you. A few questions I've asked SAGE recently: What are the most important leadership lessons from history's greatest entrepreneurs? Can you give me a summary of Warren Buffett's best ideas? (Substitute any founder covered on the podcast and you'll get a comprehensive and easy to read summary of their ideas) How did Edwin Land find new employees to hire? Any unusual sources to find talent? What are some strategies that Cornelius Vanderbilt used against his competitors? Get access to Founders Notes here. ---- (0:01) At the age of twelve I was an orphan. (1:00) My uncles made me become self-reliant

[00:00] A: The book that I'm going to talk to you about today is nearly impossible to find. It was first published in 1946. There's only a thousand copies ever made. It's called Rolex Jubilee. And then the subtitle is actually in Latin, but when you translate it from Latin into English, it literally means go with me. And so it's a tiny four volume, like History of Rolex. And volume one was written by Hans Wilsdorf, who is the founder of Rolex. And so he tells the founding story of Rolex in his own words. There's a lot of things that'll surprise you in this story. The first one being that he…

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