How to Crush it on Twitter When You Don't Want to Do That

sashachapin.substack.com · 1,254 words · saved by 1 readers

I'm writing thirty posts in thirty days, again. This is number eight.

Perhaps you would like more followers on Twitter, because it would help you launch a business, or make more friends, or show your art to more people. Which is good: these are reasonable goals. But perhaps you find assembling a personal brand kind of distasteful. Cool! Me too! And yet I’ve done fairly well on Twitter, which is to say, I attract enough foot traffic to maintain my business while not doing any of the usual marketing song and dance. Which is to say, I haven’t done the thing where you maintain a solid brand, post about 1-2 things all the time, and stick to anodyne content that…

How to Crush it on Twitter When You Don't Want to Do That

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