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Regulating AI Deepfakes and Synthetic Media in the Political Arena | Brennan Center for Justice

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Policymakers must prevent manipulated media from being used to undermine elections and disenfranchise voters. The early 2020s will likely be remembered as the beginning of the deepfake era in elections. Generative artificial intelligence now has the capability to convincingly imitate elected leaders and other public figures. AI tools can synthesize audio in any person’s voice and generate realistic images and videos of almost anyone doing anything — content that can then be amplified using other AI tools, like chatbots. The proliferation of deepfakes and similar content poses particular challenges to the functioning of democracies because such communications can deprive the public of the accurate information it needs to make informed decisions in elections. Recent months have seen deepfakes used repeatedly to deceive the public about statements and actions taken by political leaders. Specious content can be especially dangerous in the lead-up to an election, when time is short to debun

The early 2020s will likely be remembered as the beginning of the deepfake era in elections. Generative artificial intelligence now has the capability to convincingly imitate elected leaders and other public figures. AI tools can synthesize audio in any person's voice and generate realistic images and videos of almost anyone doing anything - content that can then be amplified using other AI tools, like chatbots. The proliferation of deepfakes and similar content poses particular challenges to the functioning of democracies because such communications can deprive the public of the accurate info

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