Design Engineering | Marcelo Chaman

What design engineering is, how it's changed, and where it's going

The environment in which we build software is changing, and as a result so is the design engineering role. Historically, design engineers often sat between design and engineering. They prototyped ideas, built design systems, preserved interaction details, and helped reduce the translation loss between intent and production. Today, especially at high growth startups, the expectation is moving beyond translation. Designers are learning code. Product engineers are developing stronger product instincts. Coding agents are reducing implementation friction. The valuable question is shifting from…

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