Neuromarketing and the Battle for Your Brain | WIRED

You experience subtle and overt manipulation on the web every day, but that doesn’t mean you can’t think and act for yourself.

Save this story Save this story This story is adapted from The Battle For Your Brain: Defending the Right to Think Freely in the Age of Neurotechnology , by Nita Farahany. Courtesy of St. Martin's Press Buy This Book At: Amazon Bookshop.org Target If you buy something using links in our stories, we may earn a commission. This helps support our journalism. Learn more . We are constantly bending and being bent to the will of others—and neurotechnology may be enabling new methods for those seeking to bend others to their will. In 2021, Ahmed Shaheed, during his mandate as the UN Special Rapporteu

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