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Founders: #403 How Jensen Works

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This episode covers the insanely valuable company-building principles of Jensen Huang—and nothing else. I spent over 40 hours reading (and rereading) this book on Jensen and Nvidia written by Tae Kim I then spent several days editing down 30 pages of notes from the book. I deleted everything that was not How Jensen Works. List of ideas: 1. Professor Jensen 2. The Whiteboard 3. Complacency Kills 4. Insist on a Flat Organization 5. Public Criticism 6. Tortured Into Greatness 7. Speed of Light 8. Extreme In All Things 9. Top 5 Emails 10. Direct Communication 11. LUA 12. The Mission is the Boss and Pilot-in-Command 13. Strategy is Action 14. Ship The Whole Cow 15. Go To School On Everybody 16. Create The Market 17. Choke You With Gold 18. Highest Priority First 19. Swarm Your Greatest Opportunity Episode sponsors: ⁠Ramp⁠⁠⁠⁠⁠⁠⁠ gives you everything you need to control spend, watch your costs, and optimize your financial operations —all on a single platform. Make history's greatest entrepreneurs proud ⁠⁠⁠by going to Ramp and learning how they can help your business control your costs and save time and money.⁠⁠⁠ ⁠⁠⁠⁠https://ramp.com⁠⁠⁠⁠ Automate compliance, securi

[00:00] A: About a year ago, I read this book called the Nvidia Way by Tae Kim. The book is a company history and a partial biography of Jensen. The episode that I made on the book the first time I read it covered a lot of Jensen's life and then how he built Nvidia. That was episode 376. For this episode, I reread the book, and then I wanted to strip away everything that wasn't ideas for how Jensen runs his company, so how Jensen works, and nothing else. And so what I did is I made a list of about 20 of Jensen's ideas that I want to run through with you. So starting with idea number one,…

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