Growth Gear - by Tara Seshan - Working Assumptions

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Product vision is my favorite part of the PM job. When I started my career as a PM manager, I thought that the ability to set vision was one of the most important qualities to cultivate in myself and look for in my hires. However, much to my chagrin, I’ve learned that a strong desire to set product vision can be the wrong instinct in some situations. Here’s one of them: Thanks for reading Working Assumptions! Subscribe for free to receive new posts and support my work. Imagine a B2B SaaS company in a highly competitive space that needs to grow quickly to establish market share. The product is hard to rip out, there are multiple options available, and a few big customers. The company needs to prove they have more features than their competitors to get a foot in the door. Sales, nervous that they’re not going to meet their targets, makes wild promises. They make a slide with tick marks on a long grid of features – and say in fact, the company has one extra feature that the competitors ha

Product vision is my favorite part of the PM job. When I started my career as a PM manager, I thought that the ability to set vision was one of the most important qualities to look for in my hires. However, much to my chagrin, I’ve learned that a strong desire to set product vision can be the wrong instinct in some situations. Here’s one of them: Imagine a B2B SaaS company in a highly competitive space that needs to grow quickly to establish market share. The product is hard to rip out, there are multiple options available, and a few big customers. The company needs to prove they have more…

Growth Gear - by Tara Seshan - Working Assumptions

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