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The Makings Of A Literary It Girl

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In the last few years, the traditional literary world has gotten a lot more fun. Parties aren’t just thrown at bookstores that close at 9 p.m. but at punk bars and hotel ballrooms. They have custom merchandise, relevant DJs, and Botox. They’re photographed like celebrity parties. Publications like Forever Magazine, The Drift, and Copy are publishing newer writers and hosting events that feel accessible to people outside of the MFA circuit. It’s a change led by a new class of literary It Girls: savvy writers who are redefining what it means to market a book — and in doing so, tackling the challenges of self-presentation that every artist faces. And it’s not just parties: Writers like Claudia Dey, author of Daughter, and Rachel Rabbit White, author of Porn Carnival, are marrying the worlds of their books with custom perfumes from cult-favorite perfumers Courtney Rafuse and Marissa Zappas, respectively. Madeline Cash made custom merchandise for her addictive-as-a-candy-flavored-vape short

Culture The Makings Of A Literary It Girl How the It Girls of literature are redefining the book launch. by Sophia June Updated: Feb. 20, 2024 Originally Published: Oct. 24, 2023 It Girl Issue 2023 In the last few years, the traditional literary world has gotten a lot more fun. Parties aren’t just thrown at bookstores that close at 9 p.m. but at punk bars and hotel ballrooms. They have custom merchandise, relevant DJs, and Botox. They’re photographed like celebrity parties. Publications like Forever Magazine , The Drift , and Copy are publishing newer writers and hosting events that feel acces

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