The continued influence of AI-generated deepfake videos despite transparency warnings | Communications Psychology

Three experiments show that people continue to rely on the content of deepfake videos when making moral judgements, despite prior warnings that the videos were fake, underscoring the limitations of AI transparency.

Download PDF Subjects Cultural and media studies Human behaviour Abstract Advances in artificial intelligence (AI) have made it easier to create highly realistic deepfake videos, which can appear to show someone doing or saying something they did not do or say. Deepfakes may present a threat to individuals and society: for example, deepfakes can be used to influence elections by discrediting political opponents. Psychological research shows that people’s ability to detect deepfake videos varies considerably, making us potentially vulnerable to the influence of a video we have failed to identif

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