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How to fundraise one million million dollars, part 2

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You are not a fundraising brochure

This is part 2! See part 1 for it to make sense! What if I’m fundraising for a field, or a fund, not a single concrete project? Do I still need to know all the details? If you’re fundraising for a field or a fund, you need to know more, not less. Donors of the type I’m used to working with (younger, tech-y, EA/ impact oriented), tend to dislike being handed off “relationship managers” or “major gifts officers” or anything that feels like a trade down in substantive knowledge for a trade “up” in charm and patience. Here are two things you need to get good at (alongside your career of…

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