Metropolis - by Eli - Verticalized
For the past year, vertical SaaS investors have been asking questions around the TAM of vertical markets. Firms like Slow Ventures and companies like Metropolis have been creating the answers. The case goes like this: Industries that are slow to adopt next generation software often lack a catalyst to do so. A combination of a niche market and long sales cycles wreaks havoc on capital efficiency. Nonetheless, these industries do have real opportunities for software to increase productivity. Thus, vertical software companies are well-positioned to buy-out industry incumbents and become large vertically-integrated businesses. So today is about Metropolis, the innovator for this new strategy. The parking industry was formerly run by two giants: ABM and SP Plus (SP+). That is until a month or so ago, Metropolis bought out SP+ for 1.5B and took its spot. It’s a fascinating acquisition. Metropolis was founded in 2017 on the premise that computer vision advancements were ripe for use in parkin
For the past year, vertical SaaS investors have been asking questions around the TAM of vertical markets. Firms like Slow Ventures and companies like Metropolis have been creating the answers. The case goes like this: Industries that are slow to adopt next generation software often lack a catalyst to do so. A combination of a niche market and long sales cycles wreaks havoc on capital efficiency. Nonetheless, these industries do have real opportunities for software to increase productivity. Thus, vertical software companies are well-positioned to buy-out industry incumbents and become…
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