Framing and Context Collapse
The content I throw on Twitter is not something I would readily post on LinkedIn. I also wouldn’t post LinkedIn-style business content to my Facebook timeline.
The content I throw on Twitter is not something I would readily post on LinkedIn. I also wouldn’t post LinkedIn-style business content to my Facebook timeline. To an extent, my social presence across these platforms is incongruent . The core tenet is that different apps curate different types of communities and thus social contexts. As a result, we try to separate these contexts in the best way we know how to: by acting differently, and that’s ok. It is not ‘inconsistent’ for us to want to frame ourselves differently on Twitter than on Facebook, and in fact, a lot of key aspects of human behav
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