Taking ‘Fun and Games’ Seriously: Proposing the Hedonic-Motivation System Adoption Model (HMSAM) by Paul Benjamin Lowry, James Gaskin, Nathan Twyman, Bryan Hammer, Tom Roberts :: SSRN

Brigham Young University - Marriott School; Case Western Reserve University - Department of Information Systems University of Arizona - Department of Management Information Systems University of Arkansas - Department of Information Systems University of Kansas - School of Business Date Written: November 11, 2012 Hedonic-motivation systems (HMS) — systems used primarily to fulfill users’ intrinsic motivations — are the elephant in the room for IS research. Growth in HMS sales has outperformed utilitarian-motivation systems (UMS) sales for more than a decade, generating billions in revenue annually; yet IS research focuses mostly on UMS. In this study, we explain the role of intrinsic motivations in systems use and propose the Hedonic-Motivation System Adoption Model (HMSAM) to increase understanding of the adoption of HMS. Instead of a minor, general TAM extension, HMSAM is a HMS-specific system acceptance model grounded in an alternative theoretical perspective grounded in flow-based c

Brigham Young University - Marriott School; Case Western Reserve University - Department of Information Systems University of Arizona - Department of Management Information Systems University of Arkansas - Department of Information Systems University of Kansas - School of Business Date Written: November 11, 2012 Hedonic-motivation systems (HMS) — systems used primarily to fulfill users’ intrinsic motivations — are the elephant in the room for IS research. Growth in HMS sales has outperformed utilitarian-motivation systems (UMS) sales for more than a decade, generating billions in revenue annua

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• Chi-Hsueh Yeh