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The evolution of user onboarding at Databox

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👋 Hi, it’s Kyle Poyar and welcome to Growth Unhinged, my weekly newsletter exploring the hidden playbooks behind the fastest-growing startups. The second most-read post of last year was Kate Syuma’s deep dive into Miro’s user onboarding evolution. I wanted to bring you more of these stories that explore real-life product growth experiments. Today I have a special edition in collaboration with Yaakov Carno — PLG advisor, brilliant illustrator and author of the Product Led Growers newsletter. Yaakov unpacks how Databox improved activation from 30% to 40%+. (This post may be too long for email; read the full story here.) I started working with Databox as a PLG advisor six months ago, focused on helping the team improve activation and unlock the next stage of growth. Databox is an analytics platform that makes it easy for companies to centralize their data then use it to make better decisions and improve performance. The company started in 2012 targeting larger enterprises, but pivoted to

The evolution of user onboarding at Databox Home Posts The evolution of user onboarding at Databox The evolution of user onboarding at Databox PLG advisor Yaakov Carno on four major experiments and double-digit activation improvements Yaakov Carno Feb 28, 2024 • 9 min read 👋 Hi, it’s Kyle Poyar and welcome to Growth Unhinged , my weekly newsletter exploring the hidden playbooks behind the fastest-growing startups. The second most-read post of last year was ’s deep dive into Miro’s user onboarding evolution . I wanted to bring you more of these stories that explore real-life product growth exp

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